About Logical.

We set the bar high. (Then raise it up a notch).

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What we do.

"We work with small businesses to level the playing field."

Founded in 2016.

About Toshy

In 2016, as a freelancer working from home, I thought about my dream team and who I’d want on it: search engine specialists, a writer, a designer to curate our vision, and a developer to make that vision a reality.

Five years later and that talent is in place. I couldn’t be happier managing a talented team, and helping form a vision and trajectory for our work together. 

I’m legitimately excited about where the future will take us.

Our Values

Continuous improvement​

Improvement is core to everything we do. Whether we're designing, developing, writing, or communicating we always ask, how can we do this better?

Integrity

We firmly believe that honesty and transparency build better relationships and strong relationships are a sturdy foundation for long-term growth.

Impact

No matter what we're doing, it has to work. And no matter how honest we are or how hard we try to improve, if something isn't delivering value, why do it?

Empowerment

We work with small businesses to level the playing field. We believe digital marketing can power people and their businesses.

Meet the team

The team that puts your goals first and makes them happen.

Toshy

Founder/CEO

After graduating from Virginia Tech, I took a sharp U-turn from my Environmental Policy degree and I went into marketing. I developed my internet marketing skill set at a mattress manufacturing company. Two years later I took what I learned and started Logical. It was a one-man show 

I carried out all the responsibilities of an entrepreneur / freelancer. Now we’ve got a small, nimble team, and I’m legitimately excited to see what’s in store. 

When I’m not working, you’ll find me relaxing with family and friends, nerding out to business audiobooks, or watching the latest miniseries with my dog and three cats.

Matt

Accounts Manager

Matt graduated from the College of Charleston in 2020 with a BS in Marketing & Accounting. He chose to find a career in the marketing field because he was drawn to the impact it can have on businesses.

Matt has experience working on Pay Per Click & Search Engine Optimization.



“I want to assist clients in achieving and surpassing their goals.”

Ty

Lead Designer

Ty graduated from Virginia Tech in 2021 with a BFA in graphic design. He has been a designer for the Virginia Tech athletic department, FourDesign, as well as Facebook Campus. 

Ty’s experience ranges from: branding, logo design, advertising, merchandising, and web design. 

“My love for design stems from my desire to take clients ideas and bring them to life.” 

Liz

Writer

Ty graduated from Virginia Tech in 2021 with a BFA in graphic design. He has been a designer for the Virginia Tech athletic department, FourDesign, as well as Facebook Campus. 

Ty’s experience ranges from: branding, logo design, advertising, merchandising, and web design. 

“My love for design stems from my desire to take clients ideas and bring them to life.”